Koia's latest entry in protein arms race, a 32 g Elite subline, has resonated well enough that it's being expanded with a Coffee extension containing 135 mg of caffeine and a Cookies & Crème extension. The line launched in down-the-middle Vanilla and Chocolate flavors that resonate with the protein shake...
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EXTENSIONS: Koia Augments 32 G Elite Line; Spindrift Adds Cranberry Punch for Fall; AriZona Chocolate Egg Cream Soda Supports Vets; Red Bull Sets Winter Edition; Super Coffee Brings Back Peppermint Mocha
Publishing Info
- Year: 2025
- Volume: 22
- Issue #: 192
- Issue Date: 09/19/2025
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Beverage Business INSIGHTS