NEW PRODUCTS: Powerade Reinvents Power Water with Elevated Electrolyte Bill

Coca-Cola's Powerade brand is trying again on its Power Water extension, this time with a more robust electrolyte payload that comes in at twice the level of PepsiCo's market-leading Propel, KO is saying. The zero-sugar line is relaunching in Mountain Berry Blast, Strawberry Kiwi, Tropical Pineapple and Watermelon flavors. After...
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Publishing Info

  • Year: 2025
  • Volume: 22
  • Issue #: 200
  • Issue Date: 10/01/2025