Angry Orchard Still Rollin' Up Double Digits Lately but Boston Trends Softer in Latest Scans

Boston Beer malt bev/cider sales kept slipping at steeper rates in scans to close out Q3. Volume was down 11% for latest 4 wks thru Sep 27 in NIQ off-prem data, sagging to -6.8% yr-to-date (excluding spirits growth from Sun Cruiser). Twisted Tea remains the biggest drag for Boston with...
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Publishing Info

  • Year: 2025
  • Volume: 27
  • Issue #: 213
  • Issue Date: 10/08/2025