Among alternative formats seeking to give energy drinks a run for their money have been wave of pouched offerings. One of them dubbed Wip that counts Red Bull and Bang vet Mike Sweeney on its leadership team has just secured undisclosed amount of venture funding from ROC Venture Group, per...
Read more...
FUND-RAISING: Wip Energy Pouch Brand Secures Funding from ROC; Team Includes Red Bull, Bang Vet Sweeney
Publishing Info
- Year: 2025
- Volume: 22
- Issue #: 204
- Issue Date: 10/08/2025
Newsletter
Beverage Business INSIGHTS