What's old was new at NACS for Vita Coco Coconut Water, as it pushed 1-liter Tetra Pak that's been surprisingly embraced by some c-store customers while also introducing key addition to sales team. Joining the NY-based co as evp for US sales is Corinne Patten, a 21-yr PepsiCo vet who...
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NACS: Vita Coco Recruits Pepsi Vet Patten as US Sales Chief; Finds Its 1-Liter Grocery Pack Increasingly Resonates in C&G Channel
Publishing Info
- Year: 2025
- Volume: 22
- Issue #: 209
- Issue Date: 10/15/2025
Newsletter
Beverage Business INSIGHTS