Another Pepsi Trademark Crossing Over to Alc Bevs as Fifco USA Launches Bubly-Branded Sparkling Rose Refreshers

PepsiCo's alc bev endeavors have been fairly quiet in US since folding its Blue Cloud Distribution biz. But soda giant is taking another trademark into alc bev space thru Fifco USA. Meet Bubly wine refreshers, a "premium dry rose wine sparkling water," clocking in at just 4.5% ABV and 100...
Read more...

Publishing Info

  • Year: 2025
  • Volume: 22
  • Issue #: 220
  • Issue Date: 10/30/2025