Reporting Tepid Q3, Reed's CEO Wallace Promises Total Shakeup: Rebrands, Reformulations, Exit from Glass Bottles

Reed's Inc delivered another quarter of tepid growth and red ink in Q3 but its new CEO Cyril Wallace indicated he's ready to rethink everything at co - even the glass bottles with which its core Reed's and Virgil's boutique soda brands have long been identified. Wallace stepped into role...
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Publishing Info

  • Year: 2025
  • Volume: 22
  • Issue #: 223
  • Issue Date: 11/04/2025