Line extension activity lately has been - shall we say extensive? Here's some of what's crossed our radar: Gorgie energy brand yesterday launched an LTO dubbed Cranberry Party Pop as seasonal flavor headed exclusively into Target chain nationally, offering cran-apple flavor combo "wrapped in an iridescent, checker-print pattern inspired by...
Read more...
EXTENSIONS: Gorgie Continues Bev & Merch Forays + Phorm Energy, Halfway, Prime Hydration, Hoist, Lifeway, Laird Superfood
Publishing Info
- Year: 2025
- Volume: 22
- Issue #: 227
- Issue Date: 11/07/2025
Newsletter
Beverage Business INSIGHTS

