PepsiCo will use Black Friday consumer frenzy to tee up its new Pepsi Prebiotic Cola, styled modestly as "the boldest evolution in cola in more than two decades," ahead of its formal debut at retail early next year. The hoopla will include brand's first TV ad aired on Amazon broadcast...
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NEW PRODUCTS: Pepsi Prebiotic Cola to Make Splash on Black Friday; Danone Intensifies Protein Level of Silk Offerings
Publishing Info
- Year: 2025
- Volume: 22
- Issue #: 236
- Issue Date: 11/20/2025
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Beverage Business INSIGHTS