Unwell bev brand launched by Call Her Daddy podcaster Alex Cooper has expanded into energy segment via launch that hit Target shelves at year-end. Augmenting bottled Focus and Protein sublines, new entries packed in 12-oz sleek cans offer 150 mg caffeine from green coffee extract, 745 mg electrolytes, magnesium and...
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NEW PRODUCTS: Alex Cooper's Unwell Adds 150 MG Canned Energy Line to Mix
Publishing Info
- Year: 2026
- Volume: 23
- Issue #: 1
- Issue Date: 01/02/2026
Newsletter
Beverage Business INSIGHTS

