Asahi USA is unveiling Zeitaku Shibori ("Premium Squeeze"), a vodka-based cocktail in Lemon and Peach flavors, co announced. It's the first Asahi RTD to be produced in the US and clocks in at 100 cals per 12oz can. The launch "highlights the company's growing investment in North American production at...
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Asahi Introducing First Domestically Produced RTD, Zeitaku Shibori ("Premium Squeeze"), in Select Markets
Publishing Info
- Year: 2026
- Volume: 28
- Issue #: 15
- Issue Date: 01/19/2026
Newsletter
INSIGHTS Express