Craft Draft Lost Share in BeerBoard Data as IPAs Dragged Trend

While IPAs continue to outperform craft and total beer trends in tracked off-premise data, that's not the case for draft beer sales in tracked BeerBoard accounts. Total draft beer volume was flattish in this dataset, yet craft beer/cider draft was down 2.4% and IPAs slipped 8.5%, shedding 0.6 share of...
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Publishing Info

  • Year: 2026
  • Volume: 17
  • Issue #: 13
  • Issue Date: 02/11/2026