EXPO WEST: Alive & Well Aims to Reinvent Kombucha with Floral & Woody Sublines Packed in 12-Oz Cans

Kombucha category may have been eclipsed by tide of canned gut pops but even before it formally opened its doors today Expo West was revealing there to be plenty of activity in core natural-grocery category. That was visible at tented Fresh Ideas pre-show plied by brands like Alive & Well,...
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Publishing Info

  • Year: 2026
  • Volume: 23
  • Issue #: 43
  • Issue Date: 03/04/2026