Phusion Projects Exploring Sale, Working With JP Morgan; "Worth Around $400 Million," Sez Reuters

Phusion Projects, maker of Four Loko, "is exploring a sale of the brand that could value it at around $400 million, according to three people familiar with the matter," wrote Reuters this morn. Phusion is "working with investment bank JP Morgan on the sale process, the sources said." Neither JP...
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Publishing Info

  • Year: 2025
  • Volume: 28
  • Issue #: 52
  • Issue Date: 03/05/2026