Santa Fe Down, But Beat Craft Industry in 2025; Shelving Low-ABV for NA and Cider; Looking to "Dig Deeper Holes" in NM This Yr

The Santa Fe Brewing Co has lasted 3 decades by keeping a laser-focus on the New Mexico market, where it does 90% of its business. The co shipped just under 40K bbls in 2025, a 3.5% drop from the previous few yrs, owner and prexy Brian Lock told CBN. But...
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Publishing Info

  • Year: 2026
  • Volume: 17
  • Issue #: 27
  • Issue Date: 03/20/2026