Scottie Pippen knows something about being forever cast as #2. So Hall of Famer whose remarkable exploits were outshone by Bulls teammate Michael Jordan has been recruited as new face of Mr Pibb CSD brand that Coca-Cola is trying to forge into more credible challenger to Dr Pepper. Except that...
Read more...
Coca-Cola Intros NBA Hall-of-Famer 'Mr Pipp' as Face of Reviving Mr Pibb CSD; Correcting 'Decades-Long Plot' to Obscure Greatness
Publishing Info
- Year: 2026
- Volume: 23
- Issue #: 55
- Issue Date: 03/20/2026
Newsletter
Beverage Business INSIGHTS