With some acquisitions of alc and alc-alternative brands occurring at fairly early stage of brand's development, group of CPG finance vets have hung out their shingle as the Overproof Team with view to offering support startups at key transition moment from initial validation to scalable growth. It puts rationale this...
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INVESTMENT: Overproof Aims to Invest Early in Alc- & Alc-Alternative Brands; Bodenheimer Named Exec Dir at NY Angels
Publishing Info
- Year: 2026
- Volume: 23
- Issue #: 61
- Issue Date: 03/30/2026
Newsletter
Beverage Business INSIGHTS