Another sign that draft beer's on the mend, domestic lagers are gaining significant share of draft beer volume and revenue in tracked BeerBoard accounts for another consecutive week of NCAA tourney games, co shared in latest report. Nationally, they rose 1.3 share pts to 51% of total draft volume while...
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Domestic Lagers Gaining Draft Share in BeerBoard Accounts as Craft & Imports Lose Ground During March Madness
Publishing Info
- Year: 2025
- Volume: 28
- Issue #: 75
- Issue Date: 04/02/2026
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INSIGHTS Express