Ahead of this summer's World Cup in N Amer, Nestle's Essentia Water brand has recruited Korean soccer superstar Son Heung-Min to its roster of those who "change the equation," per its year-old campaign. Sonny, as fans call him, has been lighting it up since arriving from England's Tottenham Hotspur to...
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TIES: Essentia Water Recruits Korean Soccer Ace Son Heung-Min
Publishing Info
- Year: 2026
- Volume: 23
- Issue #: 65
- Issue Date: 04/03/2026
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Beverage Business INSIGHTS

